- Write your e-zine's ad to sound like it is common sense to subscribe. For example: "Everyone knows you have to..."
- Assume people are going to instantly subscribe to your e-zine. For example: "Dear Healthy Subscriber" After all, they'll want to subscribe in order to feel healthy.
- Give your subscribers free stuff from each issue of your e-zine. It could be ebooks or software. They'll tell others and those people will subscribe.
- Tell people what their friends or family might say as a result of them of learning what's in your e-zine. People care about what other people think of them.
- Make people feel like it's their idea to subscribe, they will be less hesitant. Tell them in your ad "You are making a smart decision for subscribing".
Saturday, June 17, 2006
Five More Ways to Boost Your Ezine Subscribers
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